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Baker Goodchild invests in Fusion Cross inserting systems

The UK based customer communications specialist Baker Goodchild who are preparing for a post COVID world, saw the investment of BOWE SYSTEC Fusion Cross inserting machines the perfect solution in supporting them to achieve their 2021 growth strategy and seven-figure investment plan.

Andy Wain, UK Sales Director at BOWE SYSTEC UK comments: “BOWE SYSTEC are absolutely delighted that Baker Goodchild have taken the decision to invest in our technology and have chosen BOWE SYSTEC UK as the partner of choice to enable their aggressive growth plan. The Fusion Cross inserters will at least double the capacity.”

Paul Brough, Managing Director of Baker Goodchild, says: “Our partnership and investment with BOWE SYSTEC is a big step forward for us and has been a long time in the planning. We are committed to being the single source for all our client’s communication requirements, and need to always have a competitive edge within our industry. This new kit allows us to do just that.“

The Fusion Cross inserters bridge the gap between transactional and direct mail: high-integrity processing of important documents and non-standard enclosures while retaining the highest productivity. Thanks to its unique inserting principle and the variety of enclosure feeders, this inserting system can process an extraordinarily broad range of enclosures with the highest possible output.

BOWE SYSTEC‘S Fusion Cross fulfills all the requirements crucial to the success of modern mail production with its uncompromising performance characteristics, a unique inserting principle and high flexibility in handling enclosures. The Fusion Cross performs almost every application required in production mailing centres and allows full operational control – irrespective of the size of the production site and number of systems. This allows a single Fusion Cross system to displace multiple existing inserters. The benefits speak for themselves.


Alexandra Stölzle

Corporate Marketing
Phone +49 821 5702-305


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